Case Study · Healthcare SaaS

How a US Healthcare SaaS Company Built a 20-Person LATAM Team — Saving Over $500K Annually

A mid-market healthcare SaaS company scaled a healthcare SaaS nearshore team across engineering, revenue, and operations in Latin America — replacing US hiring costs with faster, cross-functional capacity.

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Client US-based healthcare SaaS (mid-market)
Industry Healthcare technology / compliance SaaS
Functions Engineering, product, revenue, CX, ops
Hiring Model Nearshore — Latin America

Roles We Filled

The team we built spanned both technical and business-critical functions, including several hybrid roles that traditional recruiting channels struggled to fill.

  • Backend Engineers (Node.js, TypeScript)
  • Frontend Developers (React)
  • DevOps Engineers
  • Product Manager
  • BDRs / Sales
  • Head of Revenue Operations
  • Marketing Operations (HubSpot)
  • CX Operations
  • Technical Support
  • Instructional Designer (AI-enabled)

The Challenge

A growing healthcare SaaS company needed to scale across multiple functions at once — not just engineering, but also revenue, customer success, and operations.

They were facing several constraints:

  • Rising US salary costs across both technical and non-technical roles
  • Slow hiring timelines that limited execution speed
  • Difficulty finding candidates who could operate in a fast-moving SaaS environment
  • Increasing operational complexity across product, GTM, and post-sales teams

Some roles also required hybrid skill sets — such as instructional design combined with AI-driven content creation and healthcare compliance knowledge — making them difficult to fill through traditional hiring channels.

5
Parallel hiring tracks — engineering, product, revenue, CX, and operations — all needed at once
Rising US salaries, slow pipelines, and hybrid skill gaps made the single-recruiter approach unworkable.

Some roles required hybrid skill sets — instructional design combined with AI-driven content creation and healthcare compliance knowledge — that traditional hiring channels couldn’t reach.

The Solution

We partnered with the client to build a distributed team across Latin America, supporting both technical and business-critical functions.

Our approach focused on speed, flexibility, and role-specific precision:

  • AI-powered sourcing to rapidly identify candidates across multiple markets
  • Local, in-market recruiters to validate communication, cultural alignment, and real-world experience
  • Customized vetting per role:
    • Engineering — modern stacks (Node.js, React, AWS)
    • Product and RevOps — ownership and execution in fast-paced SaaS environments
    • CX and Marketing Ops — HubSpot, lifecycle management, and post-sales efficiency
    • Instructional Design — AI-assisted content creation and rapid course development
  • Parallel hiring pipelines, allowing the client to hire across multiple departments simultaneously

This enabled the client to move quickly without compromising on quality, even for complex or hard-to-fill roles.

20+
Placements delivered across five functions in parallel
AI-powered sourcing × in-market recruiters × role-specific vetting × parallel pipelines.

The Results

The client built a fully functional, cross-departmental team without slowing down execution or overextending budget.

~20
Successful hires
$500K+
Annual savings
5
Functions scaled in parallel
Faster
Hiring cycles vs US
  • Filled both standard and highly specialized roles
  • Scalable hiring model for continued growth

Healthcare SaaS Hiring in Latin America: Beyond Engineering

This case demonstrates that a healthcare SaaS nearshore team is not limited to developers. Companies can successfully build teams across:

  • Software engineering (backend, frontend, DevOps)
  • Product management
  • Revenue operations and marketing operations
  • Customer experience and post-sales teams
  • Specialized roles like instructional design and training

For this client, the key advantage was the ability to build an entire operating structure — not just fill individual roles. If you’re looking to scale engineering specifically, explore how we hire software developers in Latin America, or learn more about ongoing staff augmentation for cross-functional healthcare SaaS teams.

Your next hire, delivered nearshore

Ready to Build Your Team in Latin America?

If you are looking to build a team across engineering, revenue, or operations, Latin America offers a scalable and cost-effective solution.

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